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Skill Gaming operator Midasplayer.com lays claim to leadership position


London, Monday 28th February 2005, Skill Gaming operator Midasplayer.com (www.midasplayer.com) has achieved monthly profitability for January 2005, after just 18 months of operation. In the month, the company recorded c. $1million in net deposits (total deposits minus withdrawals) and 15 million games played. Based on publicly available information it is believed that these figures make Midasplayer.com the largest business in the sector globally.

Since the company’s web site was launched in August 2003, two million people have registered. Achieving c. $1 million in net deposits from this level of membership is remarkable and betters the results of more established competitors having memberships of 10 million or more. This exceptional level of game play and monetisation is testimony to the success of the company’s gaming platform and web site which deploys advanced concepts such as fully customisable avatars, messaging, challenges, and chat, as well as many multiplayer games where users can see each other competing in real time.

Localisation has also contributed to Midasplayer’s success. Midasplayer is available in 8 languages and 4 currencies. The company offers word games in 6 languages and popular multiplayer quizzes in United Kingdom, Germany, and Sweden. Midasplayer’s localisation and exceptional monetisation has allowed it to strike distribution partnerships with top-tier portals throughout Europe. Existing partners include Yahoo! (UK, DE, FR), MSN (UK, DE, SE), Lycos (UK, DE, NL, FR, DK, SE) and RTL (DE),

In 2005, Midasplayer will be extending its distribution in Europe and plans to launch its service via partnerships in the United States. The company expects its US operations will compete favourably against US-based skill gaming operators such as Worldwinner.com and Skilljam.com.


Publisher Contact Information:

Midasplayer.com
+44 (0)20 8996 9543
rebecca.oatley@cherishpr.com

Company profile of Midasplayer.com
Past press releases of Midasplayer.com.

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