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Tribold Limited Appoints Sir Michael to its Advisory Board

Tribold Limited, a leading provider of Product Portfolio Management applications software for the Telco market (fixed, wireless, ISP, and cable providers), today announced the appointment of Sir Michael Bett CBE to its executive team as an advisory board member.
Sir Michael has had a distinguished career in business spanning nearly 50 years, with senior positions at BT, where he was Board Member for Personnel (1977-81), Managing Director BT UK (1981-1985), deputy Chairman (1991-1994) and then non executive director (1994-1996). Sir Michael was also Chairman Cellnet Group Ltd (1992-1999 now O2) and is currently Chairman of Pace Micro and Compel Group plc. In addition, Sir Michael has held senior positions at GEC Personnel Director (1972-1977), the BBC Director of Personnel (1977-1981) and in the public sector including the First Commissioner for the Civil Service and the Chancellor of Aston University.
“We are delighted to have added Sir Michael to our team. Sir Michael’s breadth of experience in business and public life makes him ideally suited to help us aggressively grow our business,' said Simon Muderack, CEO, Tribold Limited.
“This is an exciting opportunity. I have long recognised a number of complex business critical challenges that Tribold will now address. Launching products and understanding product line profitability was already a mammoth and arduous task for BT, even ten years ago. Convergence and increased competition has made time to market for products, propositions and services critical for every Telco. An effective solution to this problem is now even more fundamental to their survival. Tribold are uniquely placed to solve with these challenges,” said Sir Michael.
About Tribold Limited
Tribold Limited is a leading provider of enterprise Product Portfolio Management applications for the Telco market, enabling Telco’s to take products to market faster and more efficiently by centralising the product catalogue and the management of the end-to-end product lifecycle. Tribold provides Telco organisations with the worlds first packaged closed loop applications specifically designed with complex Telco’s in mind.
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Tel.: +44 (0) 20 7665 4000

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Tribold Ltd.
44 (0)20 7665 4000

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